Downtown Retail Market Analysis


 
 

Downtown Retail Market Analysis

Westerville, OH

Mr. Gross completed work on a downtown retail market analysis for Westerville, a suburb of Columbus. Informing his analysis were consumer intercept and household surveys, along with site reconnaissance, interviews, demographic and retail market analysis, and various other inputs. Ultimately, his work provided an indication of the type and scale of retail uses that are sustainable, and a strategy for marketing and strengthening the unique, locally-owned independent business mix as part of a broader CBD planning effort.